NanoLumens Opens the Largest Full Line Visualization Center in the United Kingdom

NanoLumens (www.nanolumens.com), an industry leading manufacturer and marketer of visualization solutions, today announced the opening of the largest and most comprehensive full line Visualization Center in the United Kingdom, a move that reinforces the company’s long-term commitment to customers throughout the region. 

According to NanoLumens EMEA Managing Director David DaCosta, the new showroom in Bath marks the next step forward in the company’s UK and EMEA regional marketing activities and provides customers and prospective customers with a wonderful opportunity to see the full range of NanoLumens solutions in a central location.

“I am very proud to announce that our customers and prospective customers now have a place, outside of a trade show environment, to see the full range of our solutions in action, demonstrated in a relaxed environment that is conducive to discussing how a bespoke solution from NanoLumens can help them achieve their customer engagement objectives," DaCosta stated. "Even more importantly, visitors will be able to run their own content on our solutions to get a real sense of how it would appear." 

The solutions on display in the new showroom include NanoSlim, NanoSlim Engage, NanoCurve, NanoWrap, and NanoClear.  The new showroom is located at 10 Argyle Street, Bath, BA2 4BQ UK and the phone number is +44(0) 1225 439780.     

NanoLumens® Helps Transform Three-Story Shopping Mall Atrium Into 21st Century Advertising Medium

A three-story tall open space situated in the busiest part of the largest shopping mall in the western suburbs of Brisbane, Australia might be called an “atrium” by some people, but the team at Eureka Funds Management (www.eurekafam.au), owner of the Indooroopilly Shopping Center, understood that the space could become a revenue-generating 21st Century advertising medium —provided they could find the right visualization partner to put their plan into action.  They found that partner in NanoLumens (www.nanolumens.com), the world’s leading manufacturer and marketer of visualization solutions.

“The Indooroopilly Shopping Center has recently undergone a major renovation,” explained Rachele Godridge, Asset Manager at Eureka Funds Management.  “As a result, it is now the largest shopping center in the western suburbs of Brisbane and houses David Jones, Myer, Target, Kmart, Coles, Woolworths, Queensland’s first H&M store, and a selection of international and Australian designers. Leading fashion brands include Armani Collezioni, Ted Baker, Hugo Boss, Brooks Brothers, Carla Zampatti, Scanlan Theodore, Sass & Bide, Zimmermann, and Camilla.  It is definitely THE destination to go to for shoppers in the region.”

Godridge and her mall management team at Indooroopilly Business Partnerships (IBP) understood the revenue generating potential of a large visualization solution that could be hung in the center of the three-story atrium area. IBP’s mission is to create exciting opportunities for the center’s retail partners to communicate their sales message in ways that generate immediate feedback. The team strives to provide its retail partners with distinct advertising and marketing programs that influence their purchase path while they’re in the mall. 

“The design of the Indooroopilly Shopping Center runs along straight lines, which means that the right visualization solution can be seen from virtually every angle of approach by every shopper in the mall,” Godridge explained.  “We worked with Digital Place Solutions (www.digitalplacesolutions.com) to create a design that would absolutely galvanize the attention of shoppers, thus providing us with an advertising medium that would help our retail partners to communicate directly with their customers, no matter where they were in the mall.”

As the principles of Australia’s leading digital display and place based media consultancy, Stephen Rubie and Gerry Thorley are deeply experienced in helping proactive clients to gain a competitive edge through the design of customer engagement solutions that stand out from the crowd of traditional “digital signage.”  “We knew from the start that NanoLumens could imagine and execute a compelling, revenue-generating solution that was also cost-effective, space-efficient and eco-friendly,” Rubie explained. 

That solution, according to Rubie, is now suspended in the center of the massive atrium area located in the northern end of the mall, just outside the main anchor stores of Myer Department Store, Coles, and Woolworths (FMCG Supermarkets).  “The IBP team was challenged with a large atrium space and a very limited weight capacity loading in the ceiling to hang a display.  The NanoLumens visualization solution provides the perfect mix of high resolution, high impact LED display with a very lightweight and ultra-slim profile to meet the aesthetic objectives of the mall. 

“The attributes of the NanoLumens solution made it possible for the mall to select an appropriately sized display for the atrium without requiring any structural support works to be carried out in the ceiling,” Rubie explained. “The installation process was made simple with the display being partially fabricated in sections on the floor of the mall with each piece lifted into place with a portable mini crane. The display was completed within three days and was raised to its final suspension system 14m above the floor using the mini crane.  The slim line display and low profile suspension rigging provide the visual appearance of an elegant image floating in the atrium space.”

The 6mm pixel pitch double-sided digital banner measures 7mX4m (23’X13’), is 160mm (6.5”) thick, weighs less than 1,500 Kgs (3,307 pounds) installed and draws less power than a typical vacuum cleaner. 

“We’re extremely proud to have the opportunity to put our creative imaginations to work for such a forward-looking client,” NanoLumens’ Vice President of Strategic Accounts, Almir DeCarvalho, said today.  “It is precisely clients like the IBP and Eureka Funds Management teams that are going to help reinvent the retail shopping experience for a 21st century consumer audience.  We’re glad to be part of their team!”

To watch a video of the NanoLumens installation in action at Indooroopilly, click here. To download additional hi-res images, click here.

39-Foot Curved NanoLumens® Visualization Solutions Touch Down at London Stansted Airport

London’s Stansted Airport is taking its on-site customer messaging capabilities to a whole new level with the recent installation of a 39-foot (12 meter) NanoLumens® large scale visualization solution that is being utilized to provide advertising space to marketers along with flight information and airport updates.  The massive passenger-engagement solution is the first curved screen to be installed at any airport in the United Kingdom.

Airport advertising agency Eye Airports recently stated that the new addition helps to transform advertising at airports, noting that the solution offers an unparalleled platform for advertisers to inspire and strongly engage with airport audiences. With a second NanoLumens solution going up soon, this marks the latest in Eye Airports' recently announced £8 million “Redefining Airports” investment spanning London’s Gatwick, Manchester, Stansted, Bristol and Newcastle Airports. The project aims to offer bold new digital opportunities for advertisers and is said to be the largest investment in UK Airport advertising this decade.

According to NanoLumens EMEA Managing Director David DaCosta, “Airports have a unique need to deliver important information right alongside advertising to tens of thousands of people every day. By utilizing our one-of-a-kind technology, Stansted Airport is making it easier for their customers to find their flight information as well as providing an advertising platform that simply can’t be missed. The display’s curvature attracts the eye and stands as an interesting piece in itself, as people don’t often see such a large digital display, let alone one that curves along a wall.”

London’s Stansted Airport offers more scheduled European destinations than any other UK Airport and is currently the fastest growing major airport in the country serving over 20 million passengers each year. The brightness and sheer size of the NanoLumens solution will serve to make it easy for flyers to quickly find their flight information, as well as for advertisers to have a truly captivating medium to display their messaging.

The gateway is currently undergoing a significant re-development with an £80 million terminal transformation project due to be completed later this year as part of a wider £260 million investment program. 

ADXBA (www.adxba.co.uk) is a respected and established company within the aviation Industry that works directly with a number of airports along with various media owners and agencies. Due to their expertise ADXBA was approached to design, fabricate and install the NanoLumens solution. Another facet to the project was creating a bespoke software management solution for Stansted airport allowing the display and control of both flight information and advertising content. ADXBA’s in house software department worked closely with Stansted Airports IT department and EYE Airports to deliver this completely integrated digital solution.

According to ADXBA Managing Director Jim Kerr, ADXBA successfully completed and delivered the project on time and within budget. “We were excited to be approached for this unique opportunity at Stansted and obviously delighted in playing an integral part in the modernization of Stansted Airport. This project had a number of challenges for us and we are extremely proud with how we overcame these in delivering a fantastic and effective solution.” 

To download additional hi-res images, click here.

NanoLumens Advises Brick and Mortar Retailers to Think Out of the Box When It Comes to Engaging Their Customers

With the battle between e-commerce and retail locations constantly intensifying, NanoLumens, the world’s leading manufacturer and marketer of visualization solutions, is advising attendees of GlobalShop 2015 to start thinking out of the box if they hope to stop the flight of consumers from brick and mortar retailers to online shopping.  

NanoLumens will be exhibiting its visualization solutions at Booth #1901 in the Mandalay Bay Convention Center in Las Vegas from March 24-26, 2015.  The company’s capabilities will also be immediately apparent to every GlobalShop attendee who walks through the main entrance of the Mandalay Bay Convention Center.  That’s because Emerald Expositions, producers of the GlobalShop Show, have partnered with NanoLumens to create a spectacular interactive entrance to GlobalShop 2015.

“In many cases, traditional retailers are in danger of falling behind online retailers, so it will be interesting to see if, when, and how they respond to the ever-expanding digital age,” said Nate Remmes, NanoLumens Vice President of Marketing and Business Development. “With e-commerce continuing to expand at a dramatic rate, the need for brick and mortar fulfillment could diminish if retailers don’t do something quickly to enhance the in-store experience for their customers.”

Retail stores are still the launch point for companies to tell their brand story and introduce their new lines, particularly when it comes to fashion, Remmes explained. “It’s precisely this human experience that allows retail stores to compete with online retailers, but it is going to take a new kind of retail environment to capture the imagination and loyalty of 21st century consumers. The rise of intelligent visualization solutions —solutions that truly engage and hold a customer’s attention— is a very exciting development that store designers need to pay very close attention to. Digital solutions with this type of technology incorporated into stores will create and enhance the retail experience and also increase the efficiency of sales.” 

The most challenging aspect is incorporating technology that doesn’t take over the design elements of the brand and store. “The great thing about NanoLumens is that we create customized visualization solutions in any shape, size, or curvature; solutions that merge with the design elements of the store,” Remmes continued. “Most traditional solutions are simply ‘displays’ that come in a fixed 16:9 aspect ratio—but we realize that every brand has unique design requirements. Most technology manufacturers don’t acknowledge that what they offer needs to be in rhythm with the experience being created in a store. This gives us an edge that really can’t be matched by any other company.”

NanoLumens works with retailers and retail designers to create visualization solutions that are unique to the brand, the location and the story. Through this creation of digital visualization, NanoLumens empowers retailers to create experiences, evoke emotion and tell their brand’s story, which ultimately will sell more products, according to Remmes. “By turning the retail store into a unique media platform, NanoLumens helps the retailer create a unique experience on the final station of the Omni-channel path to purchase.”

NanoLumens displays are extremely slim, ultra-lightweight, energy-efficient, and feature a bright, seamless, high resolution picture quality that can be viewed from any angle throughout the display horizon without color shift or image distortion. The company’s patented display technology and highly innovative products promise to transform the way companies engage their audiences in every type of higher education, retail, hospitality, stadium, arena, casino, transportation and public event environment.

All NanoLumens displays accept input from nearly any device or content management system. There is no need for special software, hardware or special personnel to display content beautifully. With a profile of only a few inches, NanoSlim displays can be installed on virtually any surface without being obtrusive, adding the ‘WOW’ factor to any environment without taking up precious space. NanoLumens’ patented display technology is optimized for indoor use, operating with virtually zero heat or noise while producing bright, rich, consistent color as well as superior off-axis viewing with no color shift or image distortion throughout the display horizon.

NanoLumens® Introduces Breakthrough in Large Format Visualization at Integrated Systems Europe 2015

NanoLumens®, the world’s leading manufacturer and marketer of visualization solutions in any size, shape, or curvature, last week took the systems integration industry by storm with the introduction of the world’s first front installable, front serviceable 2.5MM visual display — the NanoSlim Engage — at the Integrated Systems Europe exhibition in Amsterdam, where it was immediately named Product of the Month by the leading European systems integration magazine, Installation.

“This remarkable advance in visualization technology was immediate received by the European systems integration community for what it is,” Nate Remmes, NanoLumens’ Vice President of Marketing and Business Development said today. “NanoSlim Engage is a great step forward for designers, integrators, and end-users who are demanding an easy-to-install and easy-to-service 2.5MM pixel pitch solution that can be viewed with spectacular edge-to-edge clarify from very short distances.  NanoSlim Engage is the first and only solution that makes this possible practical for a broad range of smaller installation environments like conference rooms, board rooms, and command and control centers.”

And, like all NanoLumens solutions, NanoSlim Engage comes supported by the industry’s only six year, zero failure warranty.

The introduction of the NanoLumens’ NanoSlim Engage comes at a time of record- breaking growth and expansion for the pioneering Georgia-based company that developed the world’s first flexible LED visual display.  In October 2014 the company opened its EMEA region office and showroom in the UK and named industry veteran David DaCosta to serve as its Managing Director in the region. In December, the company ended a year that resulted in explosive revenue growth.  In January 2015 the company announced that it had secured $13.3-million in new financing from an offering of debt and securities. And all of this occurred against a backdrop of major new sales to blue chip clients in the retail, transportation, hospitality, higher education, stadiums, corporate, and gaming channels.

NanoLumens’ current clients include a broad range of marketers covering the fields of broadcast, casinos, control rooms, convention centers, DOOH, higher education, hospitality, retail, stadiums, and transportation including Estee Lauder, Delta Airlines, Holt-Renfrew, TD Garden, CBS Outdoor, Charles Schwab, Invesco, Louisiana State University and the Minneapolis Convention Center, among many others. 

“Supported by a base of strong and loyal customers who are making deep investments in our vision, we expect the company to double in size again in 2015,” Remmes emphasized today.  “Four years after introducing our first commercial product in 2011, we are poised to create scalable visualization solutions that result in immersive consumer experiences that businesses need and consumers crave in our increasingly mobile, interconnected world.”

NanoLumens visualization solutions are extremely slim, ultra-lightweight, energy efficient, and feature a bright, seamless, high resolution picture quality that can be viewed from any angle throughout the display horizon without color shift or image distortion. The company’s patented visualization technology and highly innovative solutions promise to transform the way companies engage their audiences in every type of higher education, retail, hospitality, stadium, arena, casino, transportation and public event environment.