NanoLumens Presents AMP Capital and Station Casinos with Inaugural Crystal Nixel™ Awards

NanoLumens (www.nanolumens.com) announced today that AMP Capital and Station Casinos were the recipients of the inaugural NanoLumens Crystal Nixel™ Awards, which recognize excellence in the creative design of a visualization solution. Leading the industry in compelling engagement solutions, NanoLumens is presenting these awards annually to an American and international partner that places creativity front and center in the design of an installation.

NanoLumens Vice President of Strategic Accounts Almir DeCarvalho (right) presents AMP Capital representatives with the 2015 International Crystal Nixel Award.

NanoLumens Vice President of Strategic Accounts Almir DeCarvalho (right) presents AMP Capital representatives with the 2015 International Crystal Nixel Award.

In the inaugural year of the program, Crystal Nixel™ Awards were presented to AMP Capital for the Pacific Fair Shopping Centre installation in Australia and to Station Casinos for the Red Rock Casino Resort & Spa installation in Las Vegas, Nevada.

“The Pacific Fair and Red Rock installations represent a true melding of architectural grace and technological prowess,” NanoLumens CEO Rick Cope explained. “Both of these teams demonstrated advanced technological ability while putting design in the forefront of their projects. It’s an honor to present AMP Capital and Station Casinos with the first-ever Crystal Nixel™ Awards.”

The international Crystal Nixel™ Award winner, AMP Capital, utilized NanoLumens solutions in the Pacific Fair Shopping Centre, creating an eye-catching and architecturally unique space to engage shoppers and enhance their overall experience. During this project, the largest curved LED displays in Australia were installed through four NanoLumens NanoCurve solutions. Suspended over the mall’s two key areas – the Oculus and the Myer department store – the solutions offer AMP Capital a highly effective advertising vehicle that stops shoppers in their tracks. Each solution installed completely adheres to Pacific Fair’s aesthetic: bright and dynamic with current content that is classic in style. 

NanoLumens Dave Merlino (left) and Doug Fundator (right) present NTA President H Waldman (center) with the 2015 U.S. Crystal Nixel Award.

NanoLumens Dave Merlino (left) and Doug Fundator (right) present NTA President H Waldman (center) with the 2015 U.S. Crystal Nixel Award.

Receiving the U.S. Crystal Nixel™ Award, Station Casinos installed the largest 2.5MM pixel-pitch NanoSlim Engage solution in North America. Replacing 18 aging projection systems, Red Rock’s Race & Sports Book is now equipped with three NanoSlim Engage solutions, providing 1,730 square feet of crystal-clear content to engage patrons daily. The three new displays offer exponentially brighter pictures at lower operating costs. In addition, each visualization solution had to fit exactly into the existing openings where the previous projector-based systems had been; the adaptable nature of the NanoLumens technology allowed for exactly that. 

NanoLumens Rocks the Race & Sports Book at Red Rock Resort in Las Vegas

Luxury meets technology at the Four Diamond AAA-rated Red Rock Resort in Las Vegas (https://redrock.sclv.com) where it took a huge leap forward with the installation of three NanoLumens (www.nanolumens.com) 2.5MM NanoSlim Engage LED visual solutions, creating 1,730 square feet of crystal-clear content in its Race & Sports Book.

Red Rock Resort is the only Las Vegas-based casino named on USA Today’s Top 10 Casinos. The new solutions, as well as three new 12-inch tall scrolling screens as footers, are the largest ones of their kind ever installed in North America. Positioned in Red Rock’s Race & Sports Book for the future, the NanoSlim Engage solutions allow 4K video content to be viewed in Ultra High Definition.

The new digital canvases, installed by Las Vegas-based National Technology Associates (NTA) (www.ntechassoc.com), replace a total of 18 aging video projectors — six per screen — that were costly to operate and maintain, while requiring regular adjustment to the software. Instead, the three new NanoLumens 2.5MM NanoSlim Engage solutions offer exponentially brighter pictures at lower operating costs, significantly reducing the Race & Sports Book’s HVAC energy costs. In addition, each visualization solution had to fit exactly into the existing openings where the previous projector-based systems had been; the modular nature of the NanoLumens technology allowed for exactly that. 

“These screens are literally running at just 10-percent of their potential brightness, and are already dramatically brighter than the projection video system they’re replacing,” observed H Waldman, Chief Operating Officer at NTA. The screens — each 31.5-feet-wide-by-17-feet-tall, totaling more than 1,700 square feet of video surface with a native resolution of 3840-by-2112 — were installed in the openings previously occupied by the projection systems. They were installed one at a time, with two screens able to remain on at any time, allowing the sports book to operate without interruption. The NanoLumens Nixels that comprise the walls were simple to install, allowing the walls to be constructed row by row as crews worked behind masking curtains. Waldman explained, “It took about a week to install each solution, which is very fast considering there were a lot of connections to be made with the new head-end AV system we also installed. The NanoLumens Nixels were extremely easy to work with.”

The new NanoLumens solutions will keep Red Rock’s Race & Sports Book at the leading edge of a city; technology that enhances the overall entertainment experience is often a big differentiating factor between casinos. At the beginning of the development process, Red Rock Resort’s management and NTA consulted with NanoLumens about what would be possible for its race and sports book experience to continue to be among the best in the industry. “They wanted this to be as cutting-edge as possible,” recalled Doug Fundator, Vice President Gaming/Casinos at NanoLumens.

At the time discussions began, a 4MM pixel pitch was the highest resolution commercially available. Fundator explained, “Station Casinos’ Race & Sports Book executives wanted the sports book’s AV to be superior with the benefits that LED technology brings with it. NanoLumens was able to provide exactly that, working closely with the customer and the integrator, we were able to make sure everyone’s expectations were met.” As a result, the newly renovated Race & Sports Book is “a game changer” — a new benchmark for Las Vegas and for the entire global hospitality industry, Fundator added.

Art Manteris, Vice President of Race & Sports Book Operations for Station Casinos agreed, noting, “The new NanoLumens visualization solutions look fantastic — there’s no separation between Nixels. Now, when you’re watching HD you are not limited by the display only by the source,” he said. “This is the kind of investment that will continue to set Red Rock Resort apart.”

To download additional hi-res images, click here.

NanoLumens Advises Brick and Mortar Retailers to Think Out of the Box When It Comes to Engaging Their Customers

With the battle between e-commerce and retail locations constantly intensifying, NanoLumens, the world’s leading manufacturer and marketer of visualization solutions, is advising attendees of GlobalShop 2015 to start thinking out of the box if they hope to stop the flight of consumers from brick and mortar retailers to online shopping.  

NanoLumens will be exhibiting its visualization solutions at Booth #1901 in the Mandalay Bay Convention Center in Las Vegas from March 24-26, 2015.  The company’s capabilities will also be immediately apparent to every GlobalShop attendee who walks through the main entrance of the Mandalay Bay Convention Center.  That’s because Emerald Expositions, producers of the GlobalShop Show, have partnered with NanoLumens to create a spectacular interactive entrance to GlobalShop 2015.

“In many cases, traditional retailers are in danger of falling behind online retailers, so it will be interesting to see if, when, and how they respond to the ever-expanding digital age,” said Nate Remmes, NanoLumens Vice President of Marketing and Business Development. “With e-commerce continuing to expand at a dramatic rate, the need for brick and mortar fulfillment could diminish if retailers don’t do something quickly to enhance the in-store experience for their customers.”

Retail stores are still the launch point for companies to tell their brand story and introduce their new lines, particularly when it comes to fashion, Remmes explained. “It’s precisely this human experience that allows retail stores to compete with online retailers, but it is going to take a new kind of retail environment to capture the imagination and loyalty of 21st century consumers. The rise of intelligent visualization solutions —solutions that truly engage and hold a customer’s attention— is a very exciting development that store designers need to pay very close attention to. Digital solutions with this type of technology incorporated into stores will create and enhance the retail experience and also increase the efficiency of sales.” 

The most challenging aspect is incorporating technology that doesn’t take over the design elements of the brand and store. “The great thing about NanoLumens is that we create customized visualization solutions in any shape, size, or curvature; solutions that merge with the design elements of the store,” Remmes continued. “Most traditional solutions are simply ‘displays’ that come in a fixed 16:9 aspect ratio—but we realize that every brand has unique design requirements. Most technology manufacturers don’t acknowledge that what they offer needs to be in rhythm with the experience being created in a store. This gives us an edge that really can’t be matched by any other company.”

NanoLumens works with retailers and retail designers to create visualization solutions that are unique to the brand, the location and the story. Through this creation of digital visualization, NanoLumens empowers retailers to create experiences, evoke emotion and tell their brand’s story, which ultimately will sell more products, according to Remmes. “By turning the retail store into a unique media platform, NanoLumens helps the retailer create a unique experience on the final station of the Omni-channel path to purchase.”

NanoLumens displays are extremely slim, ultra-lightweight, energy-efficient, and feature a bright, seamless, high resolution picture quality that can be viewed from any angle throughout the display horizon without color shift or image distortion. The company’s patented display technology and highly innovative products promise to transform the way companies engage their audiences in every type of higher education, retail, hospitality, stadium, arena, casino, transportation and public event environment.

All NanoLumens displays accept input from nearly any device or content management system. There is no need for special software, hardware or special personnel to display content beautifully. With a profile of only a few inches, NanoSlim displays can be installed on virtually any surface without being obtrusive, adding the ‘WOW’ factor to any environment without taking up precious space. NanoLumens’ patented display technology is optimized for indoor use, operating with virtually zero heat or noise while producing bright, rich, consistent color as well as superior off-axis viewing with no color shift or image distortion throughout the display horizon.

NanoLumens® Partners With Emerald Expositions and Pixelfire to Create Spectacular Entrance to GlobalShop 2015

Underscoring the role interactive display technology is playing in shaping the future of retail design, Emerald Expositions, producers of the annual GlobalShop Show, is partnering with NanoLumens® (www.nanolumens.com), the world’s leading manufacturer and marketer of indoor LED visual display solutions, to create a spectacular interactive entrance to GlobalShop 2015, which runs from March 24—26, 2015 in the Mandalay Bay Convention Center in Las Vegas, Nevada. 

In selecting NanoLumens to create this new entranceway, Doug Hope, Vice President of Content at Emerald Expositions, said, “Because GlobalShop is the largest retail design trade show in the nation, we are always looking for ways to make a relatable design statement to the retail industry. In the newly expanded Mandalay Bay Convention Center, we have the additional challenge of scale in that most entrance units used by trade shows are dwarfed by the size of the Center.

“Compounding this is the rapidly accelerating fusion of digital and physical in the retail industry.  As a result, it became very clear to us that what we needed to do in 2015 was to create a large-scale digital project that is able to create an unmistakable entrance destination. With NanoLumens, GlobalShop is able to achieve all of the elements with one company’s product.  An added benefit to the NanoLumens solution is that the substrate is lightweight enough so that it can be rigged in the overhead structures of Mandalay Bay without any modifications,” Hope emphasized. 

According to NanoLumens Vice President of Marketing & Business Development Nate Remmes, NanoLumens is pulling out all of the stops to create an entranceway that will stop show attendees in their tracks and engage them in a way they have never experienced before.  “We’re working with Pixelfire to create a 21st century visual experience that showcases how the latest web and native app technologies deliver multi-screen solutions that meet the growing demands of today's online, mobile and social consumers.”

According to Pixelfire President Steve Bumstead, “Pixelfire is renowned for creating stunning, out-of-the-box digital content that takes advantage of the very latest in display technology.  NanoLumens’ technology is the very best out there and we really looking forward to showcasing how our creative thinking can push the envelope in creating an immersive digital experience that is unique to GlobalShop and the retail channel of the 21st century.”

Emerald Expositions is a leading operator of large business-to-business trade shows in the United States, producing more than 85 trade shows and conference events per year, connecting over 525,000 buyers and sellers across ten diversified end-markets, including gift, home and general merchandise; sports; hospitality and retail design; jewelry, luxury, and antiques; e-commerce; photography; decorated apparel; building; healthcare; and military. Emerald is headquartered in San Juan Capistrano, CA. The company’s shows are typically the most prominent and important for exhibitors and attendees within their various industries. GlobalShop is the world's largest annual event for retail design and shopper marketing. It's the only show in the world where retail professionals can find the largest, most comprehensive array of store fixture companies and more in-store solutions than any live event in the nation.

Trident Case® Joins Microsoft's 'Designed for Surface' Program as the Stand-Alone Rugged Tablet Case Provider

Trident Case®, a leading manufacturer of rugged mobile and tablet device cases, announces today that it has joined Microsoft’s Designed for Surface (DFS) program to develop accessories for the Surface 2 and Surface Pro 3. Trident kicks off the partnership by providing exclusive Cyclops Series tablet cases for Microsoft’s Surface 2. The announcement was made at CTIA 2014 at the Sands Expo & Convention Center in Las Vegas, Nevada in the North Hall, Booth #1639.

Trident joins Microsoft’s DFS program along with a select group of preferred, top-quality brands. Microsoft included Trident Case because of its high level of premium mobile and tablet protection cases, in addition to its commitment to sustainability and USA-based manufacturing initiatives.

“Microsoft customers need great protective solutions for protecting their mobile devices,” says Trident Vice President of Marketing, Vickie Achee. “Trident Case is the perfect fit for the Surface’s immediate and long term case solution needs. We are honored to be part of such a prestigious program.”

The Cyclops Case for Surface 2 works with the device’s integrated Kickstand, will feature a PET screen protector and a removable cover port, allowing for the use of a keyboard. In addition, impact-resistant TPE corners the case to ultimately protect the tablet from any accidents.

Overmolded with TPE and polycarbonate, Trident’s Cyclops Series protects against drops and other impacts while simultaneously boasting an ultra slim and adaptable design. The Cyclops Series, classified under the “Brute Strength” protective category, meets the Military Standard MIL-STD-810G for vibration, dust, sand, rain and drops. All bio-enhanced polycarbonate is recyclable, degradable and compostable, making it entirely eco-friendly.

The Cyclops Case for Surface 2 is available in White and Pink with a MSRP of $89.95.

To receive updates on the availability of Trident’s Microsoft Surface cases please reach out to marketing@tridentcase.com.