Core Brands Names Chris Ochs Regional Director of Sales, Retail

Moving to accelerate growth in its retail sales channels, Core Brands today announced the appointment of retail veteran Chris Ochs to the position of Director of Sales, Retail. The announcement was made by Core Brands Vice President of Sales Jeff Costello.

“Chris is a strategically focused retail sales professional who has the demonstrated skills, experience and commitment required to strengthen our current relationships with our key retail partners, while identifying and developing new retail opportunities for our brands,” Costello said today. ”In addition, Chris will assume responsibility for working with and managing all of our retail sales rep groups.”

Ochs is no stranger to Core Brands; for the last year he has worked closely with the company’s sales and management teams as a retail strategy consultant.  Prior to this, he worked for Best Buy/Magnolia for eight years, where he was deeply involved with developing strategies and merchandising programs for the retail chain’s home automation and connected digital solutions product categories. “This experience will help us to develop and implement very effective multi-brand retail programs for our iconic audio, power and control brands,” Costello emphasized today.

Indeed, Chris Ochs brings a great deal of experience to his new position at Core Brands, including more than 11 years as a Fortune 50 corporate strategist and new business/product developer as well as more than seven years years of multi-channel sales leadership, planning, execution, and marketing for a variety of consumer electronics, digital entertainment, home automation, alternative energy, and physical/digital products and related services.

“I am excited to join the Core Brands team and look forward to leading the refocused effort in the retail channel,” said Ochs. “We have great brands and great products that can create real opportunities for our retail partners.”

NanoLumens® Promotes Almir DeCarvalho to Position Of Vice President, Strategic Accounts

In recognition of his outstanding contributions to building a strong international base of loyal repeat customers, NanoLumens (www.nanolumens.com), the world’s leading manufacturer and marketer of indoor LED visual display solutions, today announced the promotion of Almir DeCarvalho from the position of Vice President of International Sales to Vice President of Strategic Accounts, with global responsibility for identifying and forming relationships with targeted strategic accounts across all vertical markets. 

According to NanoLumens Vice President of Global Sales Rick Bortles, DeCarvalho has demonstrated an extraordinary ability to identify, nurture and expand relationships with major accounts around the world.  “Now, with more and more of our international sales being channeled through distributors, we can free up Almir to focus on specific targeted accounts around the world in every vertical market we serve.  I believe his experience, talents, and dedication will serve him well in this new position.”

While serving as Vice President of International Sales, the International division has been the fastest growing division within NanoLumens, experiencing over 100% growth year over year for the past three years consecutively.  NanoLumens has established a global footprint in Australia, Brazil, Canada, New Zealand, China, and the EMEA region.

“My objective for the Strategic Accounts division in 2015 is to continue to provide our partners with NanoLumens’ uniquely customizable digital visualization capabilities specific to the markets that they are targeting,” DeCarvalho said today.   “We will challenge our partners to push the creative envelope, changing the competitive landscape in their prospective markets.  We pride ourselves in giving our partners the ability to sit in front of their customer and never have to say no, as far as creative designs goes.”

Before joining NanoLumens in 2011, Almir DeCarvalho served as Director of Sales at Adaptive Micro Systems LLC.  Prior to this he held several positions in worldwide corporate sales over a 12-year period at FedEx Corporate Services.  Almir studied at the University of Lisbon in Lisbon, Portugal and received a Bachelor of Arts degree from the University of Massachusetts Dartmouth.