KMC Music Rolls Out Biggest Ever 'Back-to-School Sales Bonanza' Promotion Program Through July 31!

Underscoring its commitment to offer MI retailers the largest array of seasonally themed promotion programs, KMC Music (www.kmcmusic.com) today announced the launch of its “Back-to-School Sales Bonanza,” featuring dozens of brands and hundreds of products all specially priced to generate nationwide consumer excitement during the critically important start to the fourth quarter sales season.

“As the largest distributor of MI and pro audio products, KMC Music can and will offer our retail partners the largest selection of specially priced products and promotion programs and our new Back-to-School Sales Bonanza lives up to that commitment,” said KMC Music Vice President of Sales James Tsaptsinos.  “Every major product category and accessory line is included in this year’s programs — guitars, amps, pedals, percussion, microphones, strings, and more.  Dealers will find all of our brands featured in exciting new programs that are designed to maximize sell-through sales to their customers.”

Brands featured in the Back-to-School program include Legere, VIC FIRTH, Lanikai, Line 6, MBT Lighting, Audio-Technica, AKG, Casio, Belmonte, Denis Wick, K&M, RICO, Herco, Lauren, Lee Oskar, Mooer, Suzuki, Hilo, Innovative Percussion, REMO, Martin & Co, King David, Vandoren, SuperSlick, Mono, Shure, RCF, Dunlop, Jones, Kaiser, Sennheiser, Corpmaster, Players, Stageline, Lauren, Blitz, Bruno, ChopSaver, Kratt, Mike Balter, Becker, Stentor, Barcus-Berry, Seiko, Snark, Wittner, Eldon, Antigua, APM, Vincent Bach, Blessing, BARRI, Selmer, Hohner, Grover, Manhassett, Elixir, Hamilton, and BoomWhackers, among others.

The program runs now through July 31, 2015.  To learn more about the Back-to-School Sales Bonanza promotion program, dealers can call the KMC Music call center at (855) 417-8677.

NanoLumens Appoints Award-Winning Lighting Designer Simon Deary to Position of Regional Sales Director EMEA

To better serve its growing customer base in the EMEA region, NanoLumens® (www.nanolumens.com), a leading manufacturer and marketer of visualization solutions, today announced the appointment of Simon Deary to the position of Regional Sales Director EMEA, reporting directly to David DaCosta, NanoLumens Managing Director EMEA.

“As NanoLumens continues to expand throughout the EMEA region, we need to have someone of Simon’s experience join our team,” DaCosta said today. “Through his unique background in lighting design and LED engineering, Simon has a well-versed understanding of the industry, and will be able to show a variety of businesses how our solutions can help them to achieve their customer engagement goals and objectives.”

Before joining NanoLumens, Deary founded Son Et Lumiere, an LED design firm specializing in high-end events. Deary worked on projects such as the Expendables 3 premier in Cannes and London, W Hotel Verbier, and the Cosmopolitan Awards. Prior to this, Deary was the Director of LED PoisonÔ, a market leader in supplying product solutions, technology, and visual solutions to the biggest names and shows in Entertainment, including X-Factor, the Alice Keys World Tour, Justin Timberlake World Tour, Britain’s Got Talent, Deal or No Deal, and more.

Deary also served as Area Sales Manager at Philips Color Kinetics, an LED lighting distributor and installer, as well as lighting design positions with theater companies throughout the UK, including Bill Kenwright Limited, Green and Lenagan Limited, and Show Credits Theatre. Simon Deary received an Honors Degree in LED Electronic Design and Engineering from Boston University.

“From working on LED and lighting design for The Who to crafting unique visuals at the Olympic Ceremonies, Simon Deary’s vast knowledge of LED product design, manufacturing, sales and support is an incredible asset to NanoLumens,” DaCosta concluded.

Core Brands Names Chris Ochs Regional Director of Sales, Retail

Moving to accelerate growth in its retail sales channels, Core Brands today announced the appointment of retail veteran Chris Ochs to the position of Director of Sales, Retail. The announcement was made by Core Brands Vice President of Sales Jeff Costello.

“Chris is a strategically focused retail sales professional who has the demonstrated skills, experience and commitment required to strengthen our current relationships with our key retail partners, while identifying and developing new retail opportunities for our brands,” Costello said today. ”In addition, Chris will assume responsibility for working with and managing all of our retail sales rep groups.”

Ochs is no stranger to Core Brands; for the last year he has worked closely with the company’s sales and management teams as a retail strategy consultant.  Prior to this, he worked for Best Buy/Magnolia for eight years, where he was deeply involved with developing strategies and merchandising programs for the retail chain’s home automation and connected digital solutions product categories. “This experience will help us to develop and implement very effective multi-brand retail programs for our iconic audio, power and control brands,” Costello emphasized today.

Indeed, Chris Ochs brings a great deal of experience to his new position at Core Brands, including more than 11 years as a Fortune 50 corporate strategist and new business/product developer as well as more than seven years years of multi-channel sales leadership, planning, execution, and marketing for a variety of consumer electronics, digital entertainment, home automation, alternative energy, and physical/digital products and related services.

“I am excited to join the Core Brands team and look forward to leading the refocused effort in the retail channel,” said Ochs. “We have great brands and great products that can create real opportunities for our retail partners.”