Honolulu International Airport Brings the 'Wow' Factor Back to Travel with State-of-the-Art LED Displays

Adding to a growing portfolio of airport installations around the world, NanoLumens, today announced the completion of a new installation at the Honolulu International Airport (HNL). In partnership with systems integrator Ford Audio-Video, NanoLumens, the industry-leading manufacturer and innovator of LED display visualization solutions, installed two 44.65’ X 7.28’ NanoLumens NanoSlim LED display solutions that now serve as the central traveler communications platform for an improved experience. 

According to Airport World, environmental graphic design within airports is often not the first thought when looking to boost revenue, but it has a tremendous potential to influence a traveler’s experience. In fact, J.D. Power and Associates, reports that happy passengers spend an average 45 percent more than grumpy ones or $20.55 versus $14.12 on airport retail purchases in shops and eateries.

The Honolulu International Airport project joins a growing list of NanoLumens airport installations that now include London’s Stansted and Heathrow Airports, the Detroit Metropolitan Airport, the Miami International Airport, the Atlanta Hartsfield-Jackson International Airport and the Darwin International Airport in Australia. According to NanoLumens Regional Sales Manager Eric Seigler, “More and more airports understand that large format LED based visualization solutions are the best way to cut through the clutter and engage hurried travelers with critically important messages, information, and, in many cases, sponsored advertising content,” Seigler explained. “The Honolulu International Airport installation represents the latest addition to our transportation portfolio, with more to follow.” 

NanoLumens worked with its systems integration partner, Oklahoma City-based Ford Audio-Video, to install two 44.65’ X 7.28’ NanoSlim 6MM pixel pitch solutions to help the airport operators more efficiently and compellingly communicate flight information to travelers. Ford Audio-Video selected NanoLumens for the project based on its demonstrated ability to custom design solutions in any size, shape, or curvature that are also thin, light in weight, and easy to service. 

“Ford Audio-Video has partnered with NanoLumens on many successful projects,” said Bid Division Manager  at Ford Audio-Video Ed Knoll “NanoLumens was selected for this project because of their strong integrator support program, superior product performance, and long-term performance reliability. The NanoLumens team is very accessible and responsive, and is always eager to help us with design and creativity.”

According to Ford Audio-Video Project Engineer, Travis Ellis, “Ford Audio-Video has been the long-term provider of Public Address, Flight Information Display and Gate Management System Maintenance and AV integration at the Honolulu international Airport (HNL). The goal of the project was to provide departure flight information that could be visible throughout each of the two lobbies that are approximately 120-feet in depth. Additionally, the airport required that there be additional LED real estate space to show additional content of passenger interest, such as a destination city’s weather and a Hawaii tourism video slideshow.”  

To operate the NanoLumens 6MM, 2,000 NIT visualization solutions, Ford Audio-Video installed SITA manufactured software running on Dell Optiplex XE2 computers to generate the flight information in addition to a BrightSign 4K242 solid state media player to output the destination city weather and Hawaii Tourism video slideshow.

Available in any size, shape or curvature, NanoLumens solutions fit seamlessly into any architectural space and on virtually any surface without being obtrusive, adding the ‘WOW’ factor to an airport without taking up precious space. Each display is extremely slim, ultra-lightweight, energy efficient, featuring a bright, seamless, high-resolution picture quality that can be viewed from any angle throughout the display horizon without color shift or image distortion.

“This is the first large format LED display installation at the Honolulu International Airport,” Ellis concluded. “The success of this project should help us to bring future large format LED displays to lobbies four through eight of the airport’s overseas terminal.”

Seigler concluded, “NanoLumens values the relationship with Ford Audio-Video and looks forward to working on many more projects with them in the near future.” 

IMA Outdoor Turns to NanoLumens to Create a Captivating New Advertising Solution to "Engage" Toronto Skywalk Commuters

When it comes to high impact, large indoor Digital Out-of-Home advertising, the era of bezels and lines is diminishing, according to IMA Outdoor (www.IMAOutdoor.com) CEO Brian Rodkin. “Advertisers are insisting that their messages be seen with the highest quality resolution at extremely close distances and without the distractions of pixilation, bezels and lines that traditionally interfere with the advertiser’s message being seen and retained.”

This conviction led one of Canada’s leading providers of indoor Out-of-Home advertising solutions, to NanoLumens (www.NanoLumens.com), an industry-leading provider of LED visualization solutions, when they were looking to create two 21st Century advertising platforms in the famous SkyWalk pedestrian walk-way. The SkyWalk, opened in 1989, serves as the city’s pedestrian hub linking Union Station, the Union Pearson Express, and the PATH system to the Rogers Centre, Metro Toronto Convention Center, CN Tower and Aquarium. “Hundreds of thousands of people pass through the SkyWalk every year,” Rodkin explained. “And, the new UP Express arrival hall is going to generate even more high-quality pedestrian traffic. It presents an absolutely sensational opportunity for advertisers to engage working professionals, international and local tourists who are hard to reach through traditional advertising media.” 

Following a complete competitive review, IMA Outdoor selected NanoLumens to install two NanoSlim Engage 2.5MM LED visualization solutions — one measuring 10-feet-by-16-feet and the second measuring 6-feet-by-10-feet. 

NanoLumens Regional Sales Manager, Canada, Martin LeClerc, explained that the ability to complete the installation while maintaining a strict three-month deadline was critical, because the displays needed to be up-and-running by the 2015 Pan Am Games taking place in Rogers Center, where visitors and participants access the downtown stadium through the SkyWalk. “Our team met the challenge head-on, providing stunningly clear, bezel- and line-free advertising displays for IMA Outdoor and for their clients to showcase products and services during the high-traffic days of the Pan Am games,” LeClerc added.

According to NanoLumens Vice President of Strategic Accounts, Almir DeCarvalho, “Each NanoLumens NanoSlim displays portrays itself extremely well in the high-profile location in the SkyWalk. The quality was an important aspect when choosing the solutions. A lot of signs in downtown Toronto have bezels and lines through the displays; in addition the lesser pitch LED signs the closer you get, the more pixelated the image becomes. The NanoSlim Engage provides bright and vivid colors that catch the eye of people in the SkyWalk. People can walk right up to the NanoSlim Engage solutions and still see advertisers’ creative work extremely clearly.”  

NanoLumens NanoSlim Engage solutions can receive inputs from nearly any device. IMA Outdoor operates the system directly from their headquarters, so changing advertisements day-to-day is a simple task. This allows IMA Outdoor to secure additional and targeted third-party advertisers. “Our existing clients love being able to day-part,” Rodkin said. “For example, the Lottery can update a game’s jackpot amount easily, without any fuss. And, we were able to show our Toronto Blue Jays spirit and support by running Jays fan messages during the playoff games. Since the NanoSlim Engage solutions have been installed we’ve received more advertising interest from automotive, luxury product and travel companies.” 

NanoLumens NanoSlim Engage 2.5MM solutions are extremely lightweight, allowing them to hang effortlessly on any architecture. The tight pixel pitch also provides a seamless image that can be seen clearly at any viewing distance or angle. 

“The displays have been a huge success with our advertising clients as well as Skywalk patrons,” Rodkin concluded. “We are also considering additional advertising signage into the SkyWalk.”

To download additional hi-res images, click here.

NanoLumens Introduces "NanoLumens Advantage" to Help Businesses Affordably Achieve Their Customer Engagement Goals

Empowering businesses in every vertical market to more affordably achieve all of their customer engagement goals, NanoLumens (www.nanolumens.com), an industry leading manufacturer and marketer of visualization solutions, today announced the introduction of NanoLumens Advantage —a streamlined approach to digital display acquisition and maintenance.

“Businesses of every size and type have discovered the impact that NanoLumens LED visualization solutions can have on their businesses,” explained NanoLumens Vice President of Strategic Growth Nate Remmes.  “Our visually stunning displays can be customized to any environment, in a variety of shapes and curvatures.  Their light, thin nature makes them easy to install in a range of spaces.  In addition, their advanced technology uses less energy than comparable display types while lasting longer than any other currently available display technology.”

NanoLumens Advantage is the next-generation lease financing program that makes it possible for a business to finance an entire digital strategy on a monthly basis rather than making the purchase outright — while enabling customers to easily add upgrades and additional assets to an existing contract.  In fact, the NanoLumens Advantage best-in-class program is designed to help businesses gain a competitive sales advantage with the latest technology, protect against obsolescence, secure budget approval with ease, better spend working capital for strategic investments, simplify asset management, ensure predictable budgeting, preserve credit limits, and realize tax advantages, while simplifying all of the many benefits into a one-stop solution.

Also, according to Remmes, NanoLumens displays have become an extremely effective digital media choice for many types of businesses looking to engage and influence their audiences in a more compelling way.  “With the introduction ofNanoLumens Advantage, businesses can now see an even greater return on their investment while limiting their upfront capital equipment costs.”

“Business owners are turning to NanoLumens for visualization solutions that meet a full range of uses, from displaying advertising and promotions to creating fully immersive customer experiences,” Remmes emphasized today.  “Now, thanks to the NanoLumens Advantage program, businesses can enjoy all of the benefits of NanoLumens displays without an upfront capital expense.”