NanoLumens Turns Up the HEAT at the AmericanAirlines Arena in Miami

For the last 16 years the AmericanAirlines Arena in Miami, Florida, has been known for pushing the limits of the in-arena fan experience with its unusual scoreboard, world-class concerts and must-see sporting events. So when The HEAT Group, the parent company of the arena as well as the Miami HEAT NBA basketball team that calls the arena home, wanted to bring the fan experience outside to the newly designed and soon-to-be unveiled Xfinity East Plaza, they turned to NanoLumens to create an eye-catching visual environment using six of its NanoSlim and NanoWrap solutions.

The state-of-the-art outdoor plaza, which features a stage, fully-equipped bar and NRG Solar Canopy, is making its  debut during the grand opening celebration on January 31, 2016, as the Miami HEAT take the court against the Atlanta Hawks.

“The Miami HEAT have always been a technology-driven franchise committed to delivering a superior entertainment experience at both HEAT games and Arena events," said Eric Woolworth, President of The HEAT Group Business Operations. "Our latest endeavor of pairing technology with fan experience comes with the unveiling of our Xfinity East Plaza, where the incredibly impressive NanoLumens displays are helping us to deliver digital content to a previously underutilized outdoor space—a prospect we believe HEAT fans and Arena guests will enjoy as much as we do.”

The opening of the sensational Xfinity East Plaza will turn a once under-utilized outdoor area into a revenue-generating epicenter of entertainment for the HEAT Group. According to NanoLumens Southeast Regional Sales Director Arch Nelson, “The new Xfinity East Plaza creates an oasis for ticketed guests to enjoy the South Florida weather, while not missing a minute of the action. On the NanoLumens solutions, the HEAT Group can show guests what is going on inside the arena with live action and instant replay while also offering other entertainment options, as well as also showing revenue-generating sponsor advertisements.” Utilizing the six NanoLumens displays, the AmericanAirlines Arena can boost revenue through game day advertising while also offering local South Florida businesses and residents an impressive new event space for future opportunities.

The NanoLumens solutions have been made available to The HEAT Group through the NanoLumens Advantage program, designed to help businesses gain a competitive sales advantage with the latest technology, protect against obsolescence, and simplify asset management, all while streamlining the many benefits into a one-stop solution. 

To learn more about the Xfinity East Plaza, click here. 

NanoLumens Introduces "NanoLumens Advantage" to Help Businesses Affordably Achieve Their Customer Engagement Goals

Empowering businesses in every vertical market to more affordably achieve all of their customer engagement goals, NanoLumens (www.nanolumens.com), an industry leading manufacturer and marketer of visualization solutions, today announced the introduction of NanoLumens Advantage —a streamlined approach to digital display acquisition and maintenance.

“Businesses of every size and type have discovered the impact that NanoLumens LED visualization solutions can have on their businesses,” explained NanoLumens Vice President of Strategic Growth Nate Remmes.  “Our visually stunning displays can be customized to any environment, in a variety of shapes and curvatures.  Their light, thin nature makes them easy to install in a range of spaces.  In addition, their advanced technology uses less energy than comparable display types while lasting longer than any other currently available display technology.”

NanoLumens Advantage is the next-generation lease financing program that makes it possible for a business to finance an entire digital strategy on a monthly basis rather than making the purchase outright — while enabling customers to easily add upgrades and additional assets to an existing contract.  In fact, the NanoLumens Advantage best-in-class program is designed to help businesses gain a competitive sales advantage with the latest technology, protect against obsolescence, secure budget approval with ease, better spend working capital for strategic investments, simplify asset management, ensure predictable budgeting, preserve credit limits, and realize tax advantages, while simplifying all of the many benefits into a one-stop solution.

Also, according to Remmes, NanoLumens displays have become an extremely effective digital media choice for many types of businesses looking to engage and influence their audiences in a more compelling way.  “With the introduction ofNanoLumens Advantage, businesses can now see an even greater return on their investment while limiting their upfront capital equipment costs.”

“Business owners are turning to NanoLumens for visualization solutions that meet a full range of uses, from displaying advertising and promotions to creating fully immersive customer experiences,” Remmes emphasized today.  “Now, thanks to the NanoLumens Advantage program, businesses can enjoy all of the benefits of NanoLumens displays without an upfront capital expense.”