Valley View Agri-Systems Personalizes Office With Custom Table, Lighting Fixture, and ELAN g! System

Logos are one of the most important advertising tools that exist, helping us recognize and remember world famous brands regardless of language or location. Valley View Agri-Systems, a leader in grain storage and material handling solutions, took their logo to heart when redesigning their Arkansas office to impress visitors and potential clients. Using the logo throughout their design and incorporating an intelligent control system made by ELAN, the company created a meeting and working space truly unique to their brand.

In a new conference room dubbed “the war room,” a custom-designed conference table and lighting fixture in the shape of their logo accentuate the space and reinforce the idea that Valley View Agri-Systems is in control of the meeting environment. That control is further highlighted by the advanced ELAN g! control system, which allows meeting leaders to easily manage and use the war room’s audio and video systems from an iPad docked on the conference table or an ELAN HR2 handheld remote.

According to installer Ryan Heringer, owner of Jonesboro, Arkansas-based Sound Concepts, the consolidated control of A/V in the conference room and eight separate offices gives the Valley View staff another means of impressing potential clients and visitors.

“With a few taps they can pull up presentations and videos without any complications, every time,” Heringer said. “Anyone who has frequented board rooms for presentations using technology can likely tell you how frustrating it is when things don’t work perfectly, or that it is a nuisance for someone to require advanced knowledge to simply operate the TV and audio system. What we are able to provide through the ELAN g! system is a dead-simple interface that turns everything on and presents the video options and computer connections in a truly easy format so even a first-time user can dive into operating it with ease.”

In addition to the requirement that the system be basically foolproof, keeping everything hidden was a top priority. Using in-ceiling adjustable direction speakers and the wireless ELAN g! system, the only things visible in the room are an iPad for control and the TVs on the walls. Infrared signaling and IP connectivity allows for all the processing equipment, video players and amplifiers to remain behind the scenes in a rack located in small closet in the war room.

The war room consists of a 14-seat conference table in the shape of Valley View’s bulging-rectangle logo, situated directly beneath a matching lighting fixture designed in precisely the same shape. Beyond the head of the table is a wall-mounted 80” Sharp 1080p TV, with two 65” Samsung 1080p adjustable-angle TVs flanking the table’s long sides, providing easy presentation and video viewing for every person in the room. Eight in-ceiling speakers provide clear audio without cluttering the room.

Outside the conference room the integration extends into eight offices, each featuring a wall-mounted 40” Samsung TV and a single in-ceiling speaker. An ELAN S1616A amplifier/multi-room audio controller provides power for all 16 speakers throughout the conference room and offices, and can send separate signals to each room. This way the war room conference does not affect a smaller office meeting, while everything runs through the same reliable system. The equipment rack includes nine cable boxes, one for each separate room, in addition to two Apple TVs and an Integra Blu-ray player with access to Netflix and Vudu. A Binary 16x16 HDMI matrix switch routes all video from the equipment closet to the 11 TVs.

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Growing Bank Makes the Most of its Office Space With ELAN g! - Controlled Convertible Conference Room

As a company grows, its technology infrastructure can get complicated quickly. At Franklin Synergy Bank’s new headquarters in Franklin, Tennessee, the company is taking steps to keep things simple, starting with its recent installation of an ELAN g! control system.

Working with local integrator Audio Video Elements, Franklin Synergy Bank was able to maximize its real estate by creating an AV system that works double duty in a convertible conference room with a retractable divider. Thanks to the ingenuity of the integrator and the flexibility of the ELAN g! system, the room’s AV system can be operated easily whether it is utilized as a single large conference room with one media presentation, or as two smaller rooms with separate audio and video for each room.

“Creating a single AV system that is easy to use in multiple configurations can be a challenge,” said Aaron Lawrence, owner of Audio video Elements, “but with the ELAN g! system nearly anything is possible. The final result is a multi-purpose room that converts from a large conference room with a singular AV system to two smaller rooms with two distinct AV systems, using all the same equipment and the same controls. Simplicity was extremely important for this project, and that extends all the way to the custom podium we designed that includes a 10-inch monitor so speakers can follow their presentations without having to turn around.” 

The room includes two identical projection systems with Optoma 1080p projectors and 132” motorized Draper projection screens that drop from the ceiling, along with six pairs of in-ceiling speakers and two Shure wireless microphones. Video can be displayed from permanently connected cable boxes, users’ laptops or a Blu-ray player. When the motorized divider is open, the full room can be controlled from a 7” ELAN touchpanel to the right of the projection screens, and when the divider is closed, that same touchpanel controls only the right side equipment, while a second 7” ELAN touchpanel adjacent to the left projection screen controls the left side equipment. Lawrence programmed the g! system so that this happens seamlessly, with no work required to switch between a single- or dual-room configuration. To add to the convertible nature of the room, the stage is hydraulic and can be lowered to ground level to increase floor space when required.

“We installed TVs and data infrastructure throughout the whole building, requiring more than 100 Cat5 runs, but the crown jewel is this conference room,” Lawrence said. “The versatility of this conference room will allow Franklin Synergy Bank to use it as they see fit, and to do so easily. Even though the technology is very advanced, it took less than 10 minutes to show employees how to use it.  That’s what’s so great about the ELAN g! system, that it can perform all these really powerful automation processes but is easy enough for a complete technophobe to operate.”

In addition to the ELAN touchpanels, several employees have access to the system through the ELAN g! mobile app on their smartphones. This way they can operate the system without getting up, if necessary. All of the equipment is housed is a separate room in a rack that is protected by a Panamax M4315PRO surge protector, ensuring smooth operation for years to come.

Core Brands Appoints Matt Dever As Audio Segment Marketing Manager

Strengthening its audio products management team, Core Brands® (www.corebrands.com) today announced the appointment of Matt Dever, an experienced sales, marketing and product development executive, to the position of Marketing Manager for its Audio Segment.
 
“We are pleased to announce the addition of Matt Dever to the Core Brands team,” said Mitch Witten, Product Marketing Director, Audio Segment. “Matt will help us step up our game to market our multiple audio brands. He brings with him an exclusive and versatile skill set, plus deep category experience.”

Dever comes to his new position at Core Brands from THX, where he served as the Senior Director of Sales and was responsible for overseeing licensing and certification programs.
 
Prior to THX, Dever worked at Pioneer Electronics for two decades, working his way up from a district sales position in the Audio/Video Division to the Vice President of Sales and Marketing. During that time, Dever was responsible for product planning, marketing and sales for all Pioneer and Pioneer Elite Audio and Video products in all channels of distribution. As Vice President of the Professional Sound and Visual Division, he focused heavily in DJ and electronic signage markets.