Core Brands Names R. Joseph Group to Represent Furman and Xantech in the Midwest

Core Brands, a Nortek company (NASDAQ: NTK), today announced the appointment of the Columbus, Ohio based audio/visual sales and marketing firm R. Joseph Group (www.rjosephgroup.com) to serve as the Midwest sales representative firm for both the Furman and Xantech brands in Ohio, Indiana, Kentucky, West Virginia, Western Pennsylvania and Michigan.

“The R. Joseph Group enables both the manufacturers they represent and the dealers they support to achieve their most ambitious goals. They have a demonstrated commitment to deliver the highest level of sales, training and marketing services,” said Paul Roberts, Director of Pro Sales at Core Brands, in announcing the appointment.  “Their team of forward-looking sales and marketing professionals is going to help us to bring the benefits of the Furman and Xantech solutions to a very large market of commercial customers throughout the Midwest region.”

As a Manufacturers' Representative firm in both the contracting and retail markets, the R. Joseph Group clearly understand this is a technology-based industry with continually changing products and applications. “The success of these products are driven as much by perception and emotion as they are by specification and price,” today said firm founder and principal Rob Joseph.  “Furman and Xantech are powerful brands that have been built on a long history of innovation that brings meaningful benefits to contracting and retail customers.  We look forward to applying our unique sales and marketing approach to further strengthening these great iconic brands.”

Rob Joseph has over 25 years of industry experience that includes retail, touring, production, recording and performance. His strong business sense and success have been recognized by his numerous industry awards. Rob also serves on the NAMM Board of Directors.

The R. Joseph Group is located at 1517 Hess Street, Suite 200, Columbus, Ohio 43212.  The company’s phone number is 614.732.0777.  They can also be reached by email at sales@rjosephgroup.com.